TELLUS Launches Green Approach to Marketing their TELLUS Platform at Internet Retailer Conference in Boston

(Cincinnati, OH) June 9, 2009 - Marketing a product at a convention or conference brings to mind gadgets of all kinds, printed materials in bulk, and more raffling of tangible goods than necessary, often times only accomplishing the need to fill a full corner of the local landfill. TELLUS is changing this trend, creating a green approach to their conference marketing at the Internet Retailer Conference & Exhibition in Boston this June. TELLUS will unveil this green marketing at the conference opening reception on June 15 at 5:00 p.m.

"We have many greentailing clients who utilize our offerings to better engage their customers," explained Betsy Emery, president and CEO of Cincinnati-based webfirm TELLUS. "We believe in respecting their goals and mission statements, along with managing return on marketing investments from a green perspective. Not to mention, our green marketing approach provides a strategic view of what we offer while using the very tactical tools our platform provides. From a business perspective, we waste no time in getting into the meat of the product, something a widget or pamphlet cannot do."

TELLUS will use the green approach to showcase their new TELLUS Commerce Platform, which offers the all important 3Cs of web design to engage users and build transactions: Content, Community and Commerce. This platform provides web capabilities for companies of all sizes, from the emerging business that needs a foundation of flexibility and affordability to mid-sized and large e-tailers with transaction-intensive websites and robust needs. The Platform focuses on building interaction and loyalty, using the 3Cs to engage users in an online community and eventually converting them into customers.

TELLUS will launch their green marketing demonstration of the TELLUS Platform at a reception at Booth #517 during the Internet Retailer’s opening conference reception on Friday, June 15, 2009 at 5:00 p.m. at the Boston Convention Center. Anyone is invited to witness this launch. For further information call 513-831-6684.

TELLUSis a full service eCommerce firm and platform provider. Services include web strategy, usability, design, development, integration, and marketing. Niche-leading consumer brands, catalog, and retail companies rely upon TELLUS for transaction-intensive web operation and the integration of the 3C’s: content, community and commerce.

Contact: Suzanne Deatherage, TELLUS, 513-608-2719, sdeatherage@tellusweb.com