THE STORY:
Woodcraft Supply, LLC is one of the nation's oldest and largest
suppliers of quality woodworking tools and supplies. You'll find
Woodcraft stores in more than 70 major metropolitan areas across
the U.S.; and Woodcraft annually distributes two million catalogs
featuring more than 8,000 items to all 50 states and 117 foreign
countries. The Woodcraft catalog is a standard among woodworkers as
the most complete offering of first rate products for woodworking
available anywhere.
Woodcraft first offered its catalog online in 1995 and partnered
with TELLUS to create user-friendly navigation and robust eCommerce
features. Since then, Woodcraft.com has grown into a trusted
resource for woodworkers by offering a wealth of information,
services and products. The website communicates in real-time with
the Sigma Controller back end system. In addition, the website
incorporates natural language search.
Client Quote:
When we decided to bring our website in-house, TELLUS gave us the solution we were looking for. Unlike most consultants, TELLUS was willing to co-develop with our programmers, which enabled us to learn and to continue to grow the site as necessary. TELLUS also provided us with our first usability testing, and provided the design and color scheme. TELLUS is a great partner, and we are fortunate to work with them.
Nancy Miller, VP Internet & Technology - Woodcraft Supply Corp.